Frequent public sources are checked every six hours; slower sources join the daily publication run.
Attention is not an opportunity.
DemandWedge uses automation to find candidates, then requires evidence before recommending a build. Unknowns stay visible instead of being filled with invented certainty.
Close phrases describing the same buyer action are grouped, while one item can count only once per day.
A daily observation records score, source breadth, active days, and evidence changes without snapshot inflation.
Watch becomes Validate after repeat-day or independent-source evidence. Build still requires a verified search gap.
25 points
Momentum
Current engagement, recency, active days, growth, and independent source coverage across a rolling seven-day window.
25 points
Buyer intent
Commercial language, existing spend, painful workflows, and reachable buyers.
20 points
Search gap
Weak, outdated, off-intent, or purely editorial search results. It stays at zero until a real review is completed.
10 points
Build fit
The ability to ship a useful first action in one to three days.
20 points
Evidence confidence
Source quality, repeat observations, and whether the signal survives manual verification.
Decision thresholds
Small bets, explicit stop rules.
Under 55Observe only. Do not build.
55–69Inspect search results and interview buyers.
70+Run a small validation experiment, but only after the pending search gap is checked.